Currently, these platforms personalise content extensively, aiming to captivate users and keep them engaged. However, new EU digital regulations, part of the Digital Services Act (DSA), will offer users greater control over their feeds. This means EU users can opt to view posts solely from accounts they follow, arranged chronologically.
Search results will no longer be personalised based on past activities. This EU move marks a significant change in how social media operates.
The ‘off switch’ feature extends to TikTok, Snapchat, Google, Amazon and other tech giants in the EU.
What’s your take on it? Do you plan to disable personalisation?
Here is the statement by Meta…
New Features and Additional Transparency Measures as the Digital Services Act Comes Into Effect(Note: Facebook and Instagram already offer various feeds, including chronological order, but accessing them can be challenging.
New Features and Additional Transparency Measures as the Digital Services Act Comes Into Effect




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